Media Buyer Google Ads (E-commerce, Finance)

Manage and optimize Google Ads campaigns across all PPC types, including YouTube Ads, UAC, Display Network, PMax, and other platforms to meet KPIs (ROI, CPA, CTR, etc.);

Work with large budgets and regularly analyze campaign performance;

Develop and implement strategies for launching and optimizing campaigns across various channels: search ads, display network, YouTube video ads, etc.;

Build and set up remarketing and dynamic campaign strategies;

Handle advertising campaigns in the e-commerce and finance segments, analyze audience behavior, and create targeted ad messages;

Monitor and optimize key performance metrics (CTR, CPC, ROI);

Collaborate with creative teams to produce banners and videos for ad campaigns;

Regularly use analytics tools (Google Analytics, Power BI, etc.).

2+ years of experience as a Media Buyer or PPC Specialist with a proven track record of managing campaigns in e-commerce and finance;

Strong knowledge and practical experience with PPC platforms, Google Ads, YouTube Ads, UAC, Display Network, PMax, Dynamic Ads, Demand Gen Ads;

Experience working with large budgets and optimizing campaigns to achieve maximum ROI;

Excellent analytical skills and the ability to use data to optimize campaigns;

Experience with various ad formats: banner ads, video ads, dynamic ads;

Proficiency in analytics and automation tools (Google Analytics, Tag Manager, Data Studio);

Ability to quickly analyze data and make informed decisions;

Understanding of current trends in digital advertising.

Experience with A/B testing tools for creatives and landing pages;

Knowledge of other advertising platforms (TikTok, Facebook Ads);

Understanding of fintech and e-commerce sectors, including sales processes and consumer behavior in these niches;

Experience with CPA networks and affiliate marketing.

Clear and fair remuneration and incentive system.

Fully remote work with the possibility of relocation to the sunny island of Cyprus.

Professionals in their field. We won an award at the Sigma Awards.

Income growth with the length of service in the company.

Assistance and support from more experienced colleagues at all stages.

In our company, we value the creativity and initiative of our employees.